Successful Networking - Give and Take
The smart person pays attention to her professional contacts on an ongoing basis. Whether the economy is soaring or in recession, whether she's progressing quickly up the ladder or facing a temporary setback, whether she's just starting her professional career or has been in the workforce for years - she's mindful of her network and intent on adding to it.
Not everyone is this conscientious.
When times are tough, those who've neglected their network over the years have a tendency to "get religion" and focus with renewed zeal on their circle of extended friends and associates - and what they can do to expand it.
Better late than never.
Some people are better networkers than others. They recognize these relationships as such. Relationships. These are people - not simply tools or means to an end.
If you want to get the most out of your network, provide something in return. And the providing part should come first wherever possible.
Give and take.
Everybody is familiar with that phrase. Apply it to networking.
And while you're at it, remember it's not "take - and give." Nor is it "take - and then take some more."
No, the order is clear. No complicated owner's manual is necessary to understand this one. First, you give. This sets the table for the other half of the equation.
That means you stay in touch with your connections. Without asking for anything in return. Maybe you send an unsolicited email just to say hello and find out what's new. Or you place a phone call, or (if you live in the same city) you try to get together for an occasional lunch. If you see an article that another person might find useful, you send it along.
Conversely, you respect people's time.
You don't pester others. You don't call every Tuesday morning like clockwork and talk Scott's ear off, simply because "Tuesday is my day to check in." You remember it's not all about you. You show that you're genuinely interested in the other person.
You think about how you can help those in your network. Maybe you can facilitate an introduction that would be beneficial to one or both people. Maybe one person you know is looking for work and another could be a good source of leads or information in that industry. Maybe someone is contemplating a job opportunity in Denver; you introduce her to a friend based there who can help connect her to a great realtor.
Give and take.
And by all means, when you do ask for a favor, or someone offers you some type of assistance, don't forget to thank them. Then find out if there's something you can do in return.
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